Gamification for business · Built & operated for you

Your place.
Your audience.
Our game plan.

Custom games for your brand, venue or event. We handle design, technology, launch and operation. You focus on your customers.

Contact us WhatsApp ↗
Built for your brand Delivered by our team From concept to operation
Singapore Adventure Quest opening screen
Quest introSet the world
Gardens by the Bay selfie challenge screen
Selfie missionCapture & share
Scan and Find challenge screen
Scan & findObserve details
Snap and Share challenge screen
Social rewardComplete the loop
Singapore Adventure Quest
Illustrative mobile presentation Routes. Missions. Rewards.
B2B B2G White-label campaigns End-to-end delivery Field-ready experiences

Our journey

A history of collaboration.

Selected past partners and programmes.

ABDI
ApexBrasil
Cataratas
Conecta Startup Brasil
Gaming Startup Retreat
Startup Madeira
Melco
PEIEX
Sebrae
Senai

Msheireb Pulse

Where the city becomes the game.

A city route becomes a branded adventure: clues, photo missions and rewards, designed around the place.

Indulge Me app · iOS & Android

The experience.
In your hands.

Your audience discovers and plays published gamified experiences in the Indulge Me app. Explore the live catalogue, choose a journey and start playing.

Discover a journeyBrowse experiences, locations and stories.
Play the missionsFollow clues, answer challenges and explore the place.
Collect the momentsComplete the journey and discover its rewards.
Explore experiences ↗
iPhone / App Store ↗Android / Google Play ↗
People exploring a place through an Indulge Me experience Watch video Traveler observing the sunset from a scenic destination Watch video
Indulge Me token reward visual
Milestones worth collecting.Achievements and digital collectibles mark the visitor’s progress.
Singapore Adventure Quest Scan and Find mission screen
Singapore Adventure Quest Snap and Share mission screen
Singapore Adventure Quest Gardens by the Bay photo mission screen
Singapore Adventure Quest Real missions. A complete visitor journey.

The B2B service

You bring the ambition.
We deliver the experience.

One team takes your project from brief to launch. A custom experience, ready for your customers.

01 · Define

Your goals, your audience.

Set the audience, business goals and location.

02 · Create

A world built for your brand.

We build your story, missions, visuals and rewards.

03 · Launch

From content to delivery.

We configure, test and publish the experience.

04 · Operate

Support beyond launch.

Operation and improvements follow the agreed project scope.

A custom B2B service. From brief to operation.

Plan a custom experience

Built around your business.

Choose the setting. We design the game around your audience and commercial goals.

01 /

Tourism & destinations

Branded routes and missions for destinations, hotels and visitor attractions.

02 /

Museums & culture

Collection trails, discovery games and visitor challenges.

03 /

Events & sports

Sponsor activations, fan missions and branded rewards.

04 /

Brands & venues

On-site campaigns for retail, campuses and commercial spaces.

Campaign formats

Build a destination route.

Connect landmarks, stories, quests and rewards into a journey visitors can complete on location.

8 mission stops 6 challenge types

Illustrative formats. Each campaign is scoped individually.

Singapore Adventure Quest: example of a destination experience
Destination experience / Singapore
Destination route Old town to viewpoint

Story chapters, photo quests and token rewards guide the visitor from one point of interest to the next.

CREXGA editor showing history setup, challenge tools and an iPhone preview of Msheireb Pulse
Story builder Write the route once. Preview it instantly.

Shape the route, missions and story alongside the mobile preview.

CREXGA experience creator

Create without code.

Our production toolkit connects stories, missions and rewards. Our team builds for your business; partners can also collaborate through the creator programme.

  • Stories, missions and rewards in one editor.
  • Preview the experience as it takes shape.
  • Prepare the content for testing and publication.
Explore the software Partner with us →

CREXGA: Windows & macOS · CREXGA Notes: iOS & Android

Existing creators & administrators

Continue your work.

A track record.
With references.

Awards, programmes and teaching. Follow the sources and explore our work.

Portugal · Programme reference Smart City of Rock — programme reference.

Explore the programme associated with innovation, events and the Smart City of Rock initiative.

View programme reference ↗

Our work / Portfolio

Places. People.
Playable possibilities.

Explore the projects, product screens and programmes behind Indulge Me.

Open the full portfolio ↗
Smart City of RockPROGRAMME · LISBOA 2026Rock in Rio
Lisboa.
Rock in Rio LisboaLiquid Innovation
01 / Events · Portugal

Rock in Rio Lisboa 2026

Campaign material and the Smart City of Rock programme reference.
Msheireb Pulse experience artwork
02 / Culture · Qatar

Msheireb Pulse

A district explored through stories and city missions.
Singapore Adventure Quest experience artwork
03 / Discovery · Singapore

Adventure Quest

Visual clues, photo missions and a visitor journey.

Let us build your next
gamified experience.

Talk to us on WhatsApp ↗Email Indulge Me Get the iPhone appGet the Android app